The Vital Marketing Lesson I learned From A Sweaty, Packed Italian Market
2 min readMar 1, 2024
This pic was snapped from the Mercato Centrale in Florence.
Each day the market is flooded with thousands of bumbling, confused tourists shopping for (likely counterfeit) Tuscan leather goods and cashmere.
Last week I counted myself among this group of bumbling tourists in the Mercato.